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L'A.B.C. de l'adaptation publicitaire

  • Roger Boivineau

Online publication: Sept. 30, 2002

URI
https://id.erudit.org/iderudit/002097ar CopiedAn error has occurred
DOI
https://doi.org/10.7202/002097ar CopiedAn error has occurred

An article of the journal Meta 

Volume 17, Number 1, mars 1972, p. 5–28
L’adaptation publicitaire

Tous droits réservés © Les Presses de l'Université de Montréal, 1972

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