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Articles

Comportement à l’achat[Record]

  • Pierre C. Lefrançois

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  • Pierre C. Lefrançois
    Professeur à l’École des Hautes Études commerciales (Montréal)

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Online publication: May 11, 2011

URI
https://id.erudit.org/iderudit/1003055ar
DOI
https://doi.org/10.7202/1003055ar

An article of the journal L'Actualité économique 

Volume 41, Number 3, October–December 1965, p. 465–496
Administration

Tous droits réservés © HEC Montréal, 1965

Appendices